Wednesday, April 3, 2013

Get Creative With Barcodes! Artist Steve Simpson Shows Us How

My inspiration today comes from illustrator Steve Simpson whose creativity is apparent in every detail, right down to barcodes.
"Barcodes grace almost every product we sell. Considering how much package real estate they command, why shouldn't they be more fun?" he says. 
Too right! Steve's examples of illustrated bar codes certainly add character and sophistication to the overall product packaging design:

Snappy Flossers

Snappy Flossers

Chilly Moo frozen yogurt

Chilly Moo frozen yogurt

Chilly Moo frozen yogurt

Mic's Chilli BBQ Sauce

Mic's Chilli Sweet Chilli Sauce

Whitebeam album (CD)

Whitebeam album (CD)
  
From WIP VooDoo Pets

If this idea appeals to you, Steve has generously given away some tips on how to achieve the best result when illustrating a barcode. You'll find those tips and more images of Steve's work over at his Behance portfolio.

Originally from Manchester, England but now firmly based in Ireland, Steve Simpson is a freelance illustrative designer working in the areas of packaging design, illustration and art for children’s books. 

4 comments:

  1. What a fun idea, Brenda. The dragon one is my favourite and he's even got a kind of 'Chinese' look to the shapes at the top of the bars - very clever!

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  2. Illustrated barcodes.
    It's one of those ideas that you see and think..."Yeah, why didn't I think of that?"....Well, at least someone did - very cool.
    CW

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  3. These are a fantastic idea. I love all of them, so cleaver. I love seeing ideas like this.




    www.plasticprinters.com

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  4. Very nice. This is also one of those ideas you could see on a lot of things like birthday cards from American Greetings to Design Design Inc.

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